Hybrid Architectures with SFRA & Headless in Salesforce B2C Commerce
In today's competitive digital commerce landscape, brands need both agility and reliability. A hybrid architecture, combining the Storefront Reference Architecture (SFRA) with a headless frontend, offers the best of both worlds: a stable, out-of-the-box experience for checkout and backend functions, paired with a flexible, modern frontend for product pages and unique touchpoints. This "phased headless" strategy reduces risk, enables rapid experimentation, and maximizes long-term scalability.
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